Fractional CFO for Growing Consumer Brands
We help growing consumer brands manage cash, improve margins, and expand confidently across DTC, wholesale, and retail.
If you own a physical-product brand and inventory decisions have outgrown your current finance support, we can help you connect the numbers to your next decision. DTC-only brands are welcome; wholesale plans are not required.
Finance support for your next stage
Selling direct to consumers
Plan inventory purchases, understand what remains after selling costs, and see how growth plans affect cash.
Preparing for wholesale or retail
Evaluate proposed order economics, supplier payments and customer payment terms before committing cash and inventory.
Already selling across channels
Bring DTC, wholesale and retail into a shared forecast and compare channel contribution with consistently defined costs.
The calculator starts with a fictional example. Select “Your order” and enter your own inputs before using the results.
Turn finance questions into operating decisions
Cash and inventory planning
Connect purchasing commitments, expected collections and operating expenses in an integrated forecast.
Product and channel economics
Build a clear view of revenue, product costs and selling costs so you can evaluate pricing, promotions and channel choices.
Reporting and finance operations
Set a reporting cadence, define useful metrics and work with your accounting team to connect actual results to the plan.
Financing preparation
Evaluate financing needs, prepare financial information and support discussions with lenders. Financing depends on the provider and the terms of your business.
Consumer-brand experience
From prior and advisory engagements:
Sunday Citizen — home goods
Work included financial forecasting, cash visibility and support with lender relationships and financing options.
Read the Sunday Citizen case studyAquor Water Systems — outdoor products
Work included growth forecasting, profitability modeling and cash planning.
Read the Aquor case studyFinance support for toys and collectibles
Whether you sell direct to collectors or across DTC, wholesale and retail, connect the next inventory decision to a cash plan and clear responsibilities.
From prior and advisory engagements: work with Wigglitz, a collectibles brand, included accounts receivable and payable workflows, accounting, financial planning and forecasting, and reporting.
What cash is committed to the next inventory buy?
Bring the purchase amount and supplier payment dates into your cash plan alongside existing commitments.
When will customer or retailer payments arrive?
Use the collection timing that applies to each sales channel and order, and make uncertain dates visible.
Which costs belong in the channel decision?
Define the product and selling costs included before comparing DTC and wholesale contribution.
Who owns the numbers and the next step?
Agree on responsibilities for transaction processing, the accounting close, forecasts and decisions. CFO support works alongside your bookkeeper and CPA.
For the initial assessment, choose one inventory buy or planning question. If useful, bring your forecast headings, key assumptions and expected payment dates. Sharing confidential values or uploading documents is optional.
Looking closely at your direct-to-consumer business?
Explore how finance support can connect inventory purchases, acquisition spending, promotions and cash planning for a DTC brand.
Explore finance support for DTC brandsDiscuss your next inventory or growth decision
Start with a free 30-minute assessment to discuss your cash, margin or expansion priorities and identify a useful next step. Share the decision you are working through; a full model build or implementation is a separate scope.
Request a free 30-minute assessment